1. Marketing principle
Reliable price advice
We determine the market value of your property in accordance with the statutory property valuation regulations. This procedure is considered the most reliable method and is the only one recognised in court. In addition, we recommend a pricing strategy and an asking price that are tailored to your sales objectives.
The much-advertised ‘free valuations’ serve primarily as a pretext for obtaining sellers’ contact details: Real estate portals sell this data for up to several thousand euros per contact, while some estate agents offer unrealistic selling prices in order to secure a brokerage contract. As a responsible company, we distance ourselves from such practices and stand for reliable price advice based on a legally regulated procedure.
2. Marketing principle
Complete target group coverage
A real peculiarity in real estate sales: the range of purchase offers from different interested parties for the same property is usually 20 to 30%, sometimes even more.
In order to find the interested party who values the property the most, you first have to reach all potential buyers. To create the necessary visibility, we rely on effective sales tools such as eye-catching property videos, impressive 360° tours (with virtual home staging if required), appealing sales advertisements and informative exposés. We also advertise specifically where suitable prospective buyers can be found.
3. Marketing principle
Trustworthy property presentation
The number and amount of purchase offers depend, among other things, on whether interested parties develop sufficient confidence in a property. However, properties are too complex to be assessed with sufficient certainty after just one or two viewings. That is why we promote trust-building through three presentation principles:
1) Complete property documentation: We provide all information and documents relevant to the decision-making process.
2) Construction expertise: We clarify any questions that arise and deal with individual requirements professionally and promptly.
3) Personal integrity: We act and provide information honestly, competently, reliably and responsibly.
4. Marketing principle
Comprehensive risk protection
Taking advantage of opportunities and keeping an eye on risks – that’s what matters when selling residential property. This includes aspects such as purchase price payment, unexpected sales difficulties, liability for defects and damage, and market fluctuations.
We know the pitfalls and how to avoid them. For example, we record the property portfolio in detail, carefully prepare the marketing, ensure property transparency, accompany and advise you throughout the entire sales process, check the solvency of the prospective buyer, coordinate the purchase agreement and accompany you to the notary appointment and the handover of the property after payment of the purchase price.
